Testimonials? References? Reviews.

Today we're going to talk about testimonials, references, and reviews. You'll notice as you shop online for entertainment that most sites include dozens, sometimes hundreds of testimonials. While we will assume for arguments sake that most are legitimate, one must keep in mind that what is displayed on any given website is 100% controlled by the owner. In other words, they could be entirely made up.

Firefly Audio considered including both testimonials and references on our site, but due to the unreliability of testimonials and the intrusiveness to our clients of being called upon to be references for an indeterminate span of time, we chose a third, more reliable and less intrusive method. Reviews.

Reviews are the best of both worlds. They are testimonials by customers that can't be altered by the reviewed company and are posted by clients that have used your services in the past. Instead of asking clients to be subjected to countless future phone calls we simply give them a link to our site and ask that they give an honest review of our services.

This accomplishes multiple things. It provides our potential clients an independent source for client opinions on our services and also pressures us to do the best we possibly can or risk a bad review that all can see. Firefly Audio prides itself in having an unblemished 5-Star rating with Yahoo Local, our primary source for reviews at the following address: http://local.yahoo.com/WI/Kenosha/Entertainment+Arts/Music/Disc+Jockeys

So to make a long story slightly longer, beware of hundreds of rosy testimonials and be wary that if they publish a lot of references, you may be asked to do the same. Be sure to look for third party reviews at sites like Yahoo Local and many bridal sites where company owners can't control the feedback. It will help you to make a more informed decision when choosing quality entertainment that suits your needs.